Full Name
Marisa Siegel
Job Title
Senior Brand Director of Creative Communications, Budweiser USA
Company
Anheuser-Busch
Speaker Bio
Marisa is currently the Senior Brand Director of Creative Communications for Budweiser USA. She leads all advertising for Budweiser in the US across TV, Social Media, Digital, Print, OOH and Radio. She led Anheuser Busch’s most successful Super Bowl campaign ever in 2021 featuring Budweiser’s commitment to supporting awareness and education of the COVID-19 vaccines. She’s led award-winning creative for Budweiser US, including 9 Clio Awards, 14 Clios Sports awards, and 2 Andy Awards, as well as the Brand of the Year award for Budweiser at the Clio Sports Awards in 2020.
She has +11 years of marketing experience, across creative communications, trade marketing, experiential, and public relations. She joined Anheuser-Busch in 2016 on the Budweiser US Brand Team as part of the Anheuser-Busch Global MBA program, and previously worked at public relations agency LaForce leading brand-building communications. She holds an MBA from Columbia University and a BA from Duke University.
She has +11 years of marketing experience, across creative communications, trade marketing, experiential, and public relations. She joined Anheuser-Busch in 2016 on the Budweiser US Brand Team as part of the Anheuser-Busch Global MBA program, and previously worked at public relations agency LaForce leading brand-building communications. She holds an MBA from Columbia University and a BA from Duke University.
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