Adrian is the Digital Director for Kinetic US, GroupM’s OOH specialist agency. After starring in digital roles before joining Kinetic, Adrian leads development in the rapid growth area of programmatic DOOH, acting as a lynchpin in the successful launch of Sightline. Adrian has always championed DE&I development and been an active participant throughout his career including CultureM (GroupM UK, founding member), Kinetic Roots (UK Founder, Chairman) and WPP Project Accountability (US, work group lead). Originally from London he now resides in Brooklyn.